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People Analytics in Talent Acquisition

Learn how to improve the candidate experience, your recruitment process effectiveness, and organizational business performance by using the 6-Step Talent Acquisition Data Analysis Process.


At yout own pace

1 hour

on-demand video

5 modules

+ additional resources


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Are you asked to report on the success of your organizational recruiting efforts?

Do you know how to track important metrics/KPIs to evaluate the success of your Talent Acquisition Process and present your findings to your key stakeholders in an understandable and engaging way?

This course talks about using analytics to identify areas of improvement in your hiring process, involving stakeholders, taking action, and measuring success. And the success is mirrored in improved employer brand, better hiring results, higher quality of hires, and ultimately better organizational business performance.

Who is this course for?

This course is for those interested in learning how data can help improve their performance when recruiting and hiring the best talent for the organization:

  • Talent Acquisition Specialists
  • Talent Acquisition Leads
  • People Analysts

Key takeaways

What you’ll learn

What Talent Acquisition Analytics is and why it is so important important for you to care about

Ways to collect relevant data based on the business question you are trying to solve with analytics

Steps to identify patterns and trends by analyzing collected data, and how you can do it on your own

How to use data to improve the hiring process and enhance the candidate experience, ultimately leading to improved company performance


Topics covered

This masterclass also includes a multiple-choice quiz and additional resources that lead you to a certificate.

What Talent Acquisition Analytics Is, and Why It Is Important

The course starts with a quick definition of Analytics in the area of Talent Acquisition and how it differs from other analytics on people-related data.

Studies have shown that companies that use data analytics in their recruitment are twice as likely to improve their hiring process and three times more likely to reduce their costs.

6-Step Data Analysis Process

The success of your organization often depends on the quality of the people you hire. Therefore applying analytics to replace the “gut feeling-driven” decision-making and improve the effectiveness and efficiency of your recruitment process, becomes imperative.

Analyze a business case with Sonali through 6-Step Data Analysis Process, to learn how to identify and solve business problems your organization might face in the Talent Acquisition process and candidate experience.

Steps to Success

Learn how to practice the 6-Step process in your daily routine to become data literate and get more confident in your ability to perform these kinds of analyses with more complex problems.


Meet your instructor

Sonali Kumar

Talent Acquisition Reporting Analyst

Sonali is a data professional with 3+ years of experience in the industry, currently holding a Data Analyst role for Nike. Her main focus is in HR Analytics covering reporting, process improvement, relationship management, data auditing, project management, and leadership.

Sonali is also a Co-Founder and Podcast Host of Data in Motion LLC, a community focused on providing resources and training to those looking to grow or transition in the data profession.

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